This website uses Google Analytics to help analyse how visitors use this site. Google Analytics uses “cookies”, which are small text files placed on your computer, to collect standard internet log information and visitor behaviour information in an anonymous form. Note the deliberate emphasis of anonymous, as no personally identifiable information is collected about you unless you explicitly submit that information on this website. The anonymous information generated by Google Analytics cookies about your use of this website is transmitted to Google – not us. This information is processed to compile statistical reports on website activity for this site only. We use these reports to evaluate aggregate visitor usage so that we can optimise the content, and its marketing, to better meet your needs. In summary, your anonymity is safe with us.
When Personal Information is Submitted
We will not link, or seek to link, any data gathered from this site with any personally identifiable information from any source, unless you explicitly submit that information. If you have completed our Enquiry Form or Contact Form, we request your name and email address and other information that is only seen by us. We do this firstly to ensure you are not a robot or spammer, and secondly because the more information we have on actual people (as opposed to cookies), the better we can understand what content is of interest to visitors.
3rd Party Tracking
Embedded content from other providers may track your interaction with our content. For example, where we embed a video from YouTube, or use Google Fonts or Maps, Google will track your interaction. Similarly a click on a social “share” button will result in a third party tracking that activity – such as Facebook Twitter, etc. Unfortunately, there is no way around this if you wish to share content socially or interact with content we have embedded. You can set your browser to always block 3rd party cookies. Content will still work, but no visitor data will be sent sent to a 3rd party.